NGN (Next Generation Networks)

Strong competition is expected in the information networking ground over the next 5-10 years. As the competition increases, it will be essential for companies to position themselves suitably to take gain of their core competencies and to practice for the emerging telecommunications environment. In this competitive environment, mergers, alliances, and the onslaught of new entrants into the market have service providers struggling to find pioneering ways to retain and/or attract the most lucrative subscribers. Today’s service providers are striving to differentiate themselves within this going up competitive landscape by searching for ways to brand and bundle new services, achieve operational cost reductions, and strategically position themselves in relation to their competition. As Figure 1 illustrate, the top 15% of today’s housing subscribers in the US are said to account for about 95% of carrier income, Thus, many service providers are looking to Next Generation Network (NGN) services as a means to attract and/or retain the most lucrative customers.